Browsing the Aisles or Browsing the App? How Online Grocery Shopping is Changing What We Buy!

This is a fabulous research paper that explores the evolving shares of online/offline retail by analysing one of the sectors that saw the most profound shifts: groceries.
Browsing the Aisles or Browsing the App?
The paper and analysis is US cent…
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Update: 2024-12-02