Starting from scratch: advice on building a career and finding an audience on Substack
Super interesting examples. It's not easy to start from scratch.
- I think Ami from "Finding Inner Pizza" has never used "social media" before. She's building her Substack from the ground up and already has one person who has pledged her support: Nikki Finlay!
- I could imagine with Nikki it's similar. Others are John Hamilton, David Blake and Avril Jason.
@Ami L Thompson @Nikki Finlay @Janice Walton @Kevin Palmquist @Doug Walton, PhD @Robert Puelz @AVRIL JASON
Even if you've made the effort and built an audience on another platform, such as Medium, you often still need to convert followers into subscribers, which isn't easy. I started at the bottom, got some subscribers from Twitter and then added some Medium subscribers.
We often forget that our email list is the most valuable asset in our business.
It's super smart to combine email list & social media - build an audience somewhere and turn it into subscribers.
You gain "followers" on most platforms, but getting those "followers" to sign up is a much bigger deal than someone just following you.
Congratulations to all the list builders mentioned!
One way is to grow from the inside out, the other is to grow from the outside in.
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